Health & Wellness Franchises 

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The variety of business models within the segment present mean that people can get in at a range of investment levels and build businesses that meet their near and long term financial and lifestyle objectives.

Health and wellness franchises is a broad category that encompasses some of the hottest segments of the franchise market today.  While gym, fitness or pilates franchises are likely the first that come to mind, we also highlight major market opportunities with weight loss franchises and massage franchises. There are others under this umbrella, but these three categories alone represent north of $95 billion:

  • $24 billion in gym and fitness franchises from the International Health and Racquet and Sportsclub Association

  • $60.6 billion US Weight Loss market, according to MarketData Enterprises independent research

  • $12.1 billion Massage Therapy market in 2015 according to the American Massage Therapy Association

Unless Americans suddenly stop indulging our collective national sweet tooth, demand for these services will only continue to grow.  Wellness initiatives from the US government, insurers and employers are reminding people of their own responsibility to take control of their long term wellness and adopt healthier lifestyles. With the National Institute of Health research reporting that 2/3rd of US adults were deemed overweight and half of those obese, demand isn’t likely to let up.

Increased demand for services equals increased health and wellness franchise opportunities across these synergistic categories:  Exercise in the absence of diet has limited impact as does the reverse, diet without exercise.  And anyone that has ever spent time in the gym will attest to the inevitable soreness and occasional muscle strain that results, conditions requiring therapeutic massage to accelerate their return to the gym. Additional opportunities abound with other niche health, wellness and fitness franchises in popular formats including:

  • Personal Training

  • Power Barre

  • Spinning

  • Yoga

From an entrepreneur’s perspective, health and wellness franchise operations represent huge market opportunity. The variety of business models within the segment present mean that people can get in at a range of investment levels and build businesses that meet their near and long term financial and lifestyle objectives.